Puglia holidays centre on the heel of Italy: whitewashed hill towns, cone-roofed stone houses, olive groves and a long, varied coastline of sandy beaches and rocky coves. It is flatter, greener and more rural than the north, and the pace is slow. The season runs roughly May to October, and our Italy Beach Holidays page covers the coast in more depth.
The region splits naturally into the Valle d'Itria, with trulli and farm stays; the Salento peninsula in the south, with Baroque towns and beaches on both seas; and the coast around the capital. Our Italy holidays range lists beach hotels, apartments and countryside stays, and we explain how far apart each base is, because a car makes a big difference to what you can easily do from a countryside farm. Distances are modest, but the roads are narrow.
Choose between a countryside stay and a coastal one before anything else, as that key decision shapes the whole week. A masseria among the olive groves is peaceful but needs a car, while a seaside base keeps the beach, the old town and an evening meal close together. If you can move at short notice, Italy Last Minute Holidays may surface a good fit, and our team will talk through the roads, the pace and which part of the heel suits you best.