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Hotel Ambassador

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Hotel Ambassador

locationSierre Valais, Swiss Alps

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About Hotel AmbassadorAbout Hotel Ambassador

Location

This hotel is located in the centre of Brig.

Facility

The hotel has a lift and features 27 rooms, including 12 single rooms. Multilingual staff (English, German, French) at the reception desk in the lobby are happy to answer any questions. Amenities include a baggage storage service and a safe. Wireless internet access is provided in public areas. The hotel offers a range of facilities for guests with disabilities. Wheelchair-accessible facilities are available. A garden provides extra space for rest and relaxation in the open air. Guests arriving by car can park their vehicles in the garage or in the car park. Further services include room service, a laundry service and a coin-operated laundry. Bicycle storage is available to guests. There is a bike hire service as well. Complimentary newspapers are available. The business centre is on hand for guests' business requirements and provides a fax machine.

Rooms

Rooms are equipped with central heating. The rooms have a queen-size bed and a sofa bed. Extra beds can be requested. A safe and, for a fee, a minibar are also available. Extra comforts include a tea/coffee station. A telephone, a TV, a radio and WiFi (no extra charge) are provided as well. A hairdryer and a telephone are available in the bathrooms, which are equipped with a shower and a bathtub. Wheelchair-accessible rooms can also be booked. The hotel has family rooms and non-smoking rooms.

Sport

Guests can enjoy a selection of sport and entertainment options. Fine weather can be enjoyed on the terrace. Leisure activities and facilities at the hotel include cycling/mountain biking, skiing and hiking or, for a fee, a gym.

Meals

Various dining options are available, including a restaurant, a café and a bar. Catering options include half board and full board. A generous breakfast buffet, lunch and dinner offer plenty of delicious variety. Diet meals and children's meals can be prepared on request. The hotel also offers special catering options.

Payment

The following credit cards are accepted: American Express, VISA, Diners Club and MasterCard.

Amenities at Hotel Ambassador Amenities at Hotel Ambassador

  • Facilities

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      Bar(s)

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      Bicycle Cellar

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      Bicycle Hire

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      Café

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      Car Park

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      Conference Room

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      Disability-friendly

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      Garage

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      Hotel Safe

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      Laundry Facilities

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      Laundry Service

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      Lifts

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      Pets

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      Restaurant(s)

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      Room Service

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      Wifi

  • Hygiene

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      Contactless check-in/-out

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      Contactless payment

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      Enhanced cleaning programme

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      Hand sanitiser

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      Housekeeping only upon request

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      Hygiene training for staff

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      Packaged meals

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      Protective equipment for guests

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      Protective hygiene screens

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      Protective masks for guests

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      Sanitiser dispenser

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      Social distancing regulations

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      Use of commercially available disinfectants

  • Meals

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      Breakfast Buffet

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      Full Board

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      Half Board

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      Special Diet

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      Special Offers

  • Sport/Entertainment

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      Cycling/Mountain Biking

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      Gym

LocationLocation

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User Rating & ReviewsUser Rating & Reviews

  • Valuerating
  • Roomsrating
  • Cleanlinessrating
  • Servicerating

Excellent

285

Very Good

178

Average

42

Poor

15

Terrible

5

Recent Reviews: 525

  • User:Debbie B

    Trip type: Couples

    Fabulous Hotel and great location from station. Less than a 5 min walk

    rating23 May 2026

    Beautiful hotel inside with lovely traditional decor throughout. Rooms are actually very modern inside with superb multi headed shower jets! . Lovely large rooms , huge bathroom and very comfortable beds! Staff were lovely but my main recommendation would be to try the restaurant and if they still do it the duck. Wow, best food on our trip around France, Switzerland and Italy . I would definitely recommend this hotel . Only stayed overnight so can’t tell you anything about Brig! Stefan Welschen, Geschäftsführer at Hotel Ambassador, responded to this review Dear Debbi BThank you very much for your wonderful and detailed review.We are delighted to hear that you enjoyed our central location, the comfort of your room, and the combination of traditional charm with modern facilities. It is especially rewarding to read your kind comments about our restaurant and the dishes you tried – your praise means a great deal to our kitchen team.We are also very pleased that our staff helped make your short stay a memorable one. Your recommendation is truly appreciated.We hope to have the pleasure of welcoming you back for a longer stay next time, so you can also discover more of Brig and the surrounding region.Kind regardsThe Ambassador-Team

  • User:Julie W

    Trip type: Friends getaway

    Traditional hotel.

    rating21 May 2026

    Excellent location a short walk from the station and the town centre. A very traditional hotel. The staff were all excellent. We stayed as a group on part of a tour. We had a room with a balcony the room needed a bit of TLC in a few areas but was good. Bathroom was tiny and anyone tall or a little large will struggle in the shower. Stefan Welschen, Geschäftsführer at Hotel Ambassador, responded to this review Dear HopefulHitchinThank you very much for taking the time to share your experience with us.We are delighted to hear that you enjoyed our central location and that our team contributed positively to your stay. Your kind words about our staff are greatly appreciated and will be shared with the entire team.We also thank you for your constructive feedback regarding the room and bathroom. As a traditional hotel, some of our rooms reflect the character of the building, but we understand that comfort and space are important aspects of our guests' experience. Your comments are valuable and help us identify areas where improvements can be made.We hope to have the pleasure of welcoming you back in the future.Kind regardsThe Ambassador-Team

  • User:elimorScotland

    Trip type: Couples

    Great location

    rating11 May 2026

    This hotel was chosen as it is so close to the station for our arrival. We would have benefited from a room upgrade as our one was fairly small with a tiny shower room. However it did have a lovely balcony which had a table & two chairs. Had we been staying longer; we would have upgraded as the rest of the hotel was very good. Excellent breakfast & beautiful evening meal. Stefan Welschen, Geschäftsführer at Hotel Ambassador, responded to this review Dear elimorScotlandThank you very much for sharing your feedback and for the great 4-star rating. We are delighted to hear that you enjoyed our excellent breakfast, the beautiful evening meal, and our convenient location right by the station.We appreciate your comments regarding the room layout. Our hotel offers various room categories with different sizes and features to suit all preferences. For your next visit, we would be happy to assist you personally in choosing a category that provides the extra space you are looking for.It was a pleasure having you with us, and we look forward to welcoming you back in the future.Your AMBASSADOR-Team

  • User:gavin123

    Trip type: Couples

    Fabulous hotel

    rating23 Mar 2026

    Fabulous hotel. The location is close to the train station and centre, both about 6 minutes walk away. We had a large room and bathroom, both were spotlessly clean, the bed was comfy and we had a good nights sleep, no noise at all. The restaurant and breakfast room were stunning in decor and there was good choice of food at breakfast. Reception spoke English and were very helpful. I can recommend this hotel and would stay there again. Stefan Welschen, Geschäftsführer at Hotel Ambassador, responded to this review Dear Gavin123Thank you so much for your fabulous 5-star review! We are delighted to hear that you had such a relaxing stay and enjoyed a quiet night's sleep in our spacious rooms. It is wonderful to know that our central location, the decor of our restaurant, and our breakfast variety met your expectations. Our reception team will be thrilled to hear your kind words about their service. Thank you for your recommendation, and we truly look forward to your next visit!The Ambassador-Team

  • User:alisonk07

    Trip type: Family

    Nice stay with great breakfast

    rating25 Aug 2025

    Stayed here 4 nights while on a Vacations by Rail tour. I had a single room and was traveling with my parents who had a double room that could be unlocked as an adjoining room. The rooms were clean and sufficient. Some rooms have balconies, but ours did not. There was a mini fridge with complimentary water, safe, coffee maker, TV.The dinners were not that exciting that were predetermined for our group. Would have rather dined out, but that was part of the group package. The soups and desserts were pretty tasty, but the main courses did not wow. The final night was a beef roast and it was overcooked to the point that it got very dry even when covered with gravy. The rosti raclette dish was soggy and raclette cheese wasn't special. Shrimp cocktail salad tasted fine but weird with baby shrimp.The best thing about the food was the breakfast spread - lots to choose from. We enjoyed a spritz at the bar one evening.The staff was all friendly and welcoming. There is an elevator in the lobby. Stefan Welschen, Geschäftsführer at Hotel Ambassador, responded to this review Dear alisonk07Thank you very much for taking the time to share your experience with us and the Tripadvisor community.We’re happy to hear that you enjoyed our breakfast buffet and that you found our rooms clean and comfortable. It’s also great to know that our friendly team left a positive impression – we’ll gladly pass along your kind words.We regret that the set dinners, as part of your group tour, didn’t meet your expectations. Since these menus are arranged in advance for the entire group, our ability to personalize them is somewhat limited. Still, your feedback regarding the main courses – especially the roast and raclette – is valuable and will be shared with our kitchen team.We're glad you were able to enjoy a relaxed evening at our bar, and we hope to welcome you back in the future – perhaps for an à la carte stay, so you can enjoy more culinary flexibility.Your Ambassador-team

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