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Aurum Firenze

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Aurum Firenze

locationFirenze, Florence

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About  Aurum FirenzeAbout Aurum Firenze

Location

This hotel is centrally located directly beside the railway station Santa Maria Novella. The most important museums and significant monuments as well as shopping centres, the Palazzo degli Affari, the Sala delle Convenzioni and the exhibition centre Fortezza da Basso are all within easy reach on foot.

Facility

The hotel has 42 rooms, including 14 single rooms, and includes a lift and a reception desk. The hotel provides a cloakroom, a safe, a transfer service and 24-hour room service. Wireless internet access is provided in public areas. The hotel has wheelchair-accessible facilities. Guests arriving by car can park their vehicles in the car park.

Rooms

Air conditioning ensures that rooms maintain comfortable temperatures. Rooms have a double bed or a queen-size bed. Extra beds can be requested. A minibar is provided. A direct dial telephone, a TV and WiFi (no extra charge) provide all the essentials for a comfortable holiday. A hairdryer and a telephone are provided in the bathrooms, which include a shower and a bathtub. Wheelchair-friendly rooms with wheelchair-accessible bathrooms are also available. The hotel has family rooms and non-smoking rooms.

Sport

Culinary offerings include a bar. A delicious breakfast provides energy for the rest of the day.

 Amenities at Aurum Firenze Amenities at Aurum Firenze

  • Facilities

    • -

      Air conditioning

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      Bar(s)

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      Cloakroom

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      Hotel Safe

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      Lifts

    • -

      Wifi

  • Hygiene

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      Enhanced cleaning programme

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      Hand sanitiser

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      Health checks on staff

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      Packaged meals

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      Protective equipment for employees

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      Protective hygiene screens

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      Social distancing regulations

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      Use of commercially available disinfectants

LocationLocation

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User Rating & ReviewsUser Rating & Reviews

  • Valuerating
  • Roomsrating
  • Cleanlinessrating
  • Servicerating

Excellent

21

Very Good

52

Average

47

Poor

34

Terrible

59

Recent Reviews: 213

  • User:Annabeth M

    Trip type: Family

    Wifi does not work

    rating10 Apr 2026

    First of all, the entire place has a weird smell similar to the one from a hostel I stayed at in Barcelona, where a hazing football team had their teammates vomit a mysterious liquid... Anyway, that was the smell that this place had, which makes me suspect it is not clean. Second, the wifi never worked. The breakfast is okay, and the breakfast room has nice views, but that's about the only praise I can give this hotel.
  • User:Vinny R

    Trip type: Family

    WORST HOTEL IN FLORENCE

    rating05 Apr 2026

    There are multiple reasons for my 0 star review:1: The smell in the room that came from the shower drain was HORRIFYING! It stunk like rotten eggs.2: The wifi signal is at 0G's meaning you will have no internet.3: If you are staying in rooms 101, 201, 301, or 401 with 4 people there is only enough hot water for 2.5 people and the rest are assed out of a hot shower which I have never encountered at a hotel in my life.4: The room was big enough for a convicted felon because that is all they are used too being in. 5: The breakfast was better at McDonald's seriously; the woman stuck was forearm deep in the canned pear jar with NO gloves on so if you value sanitary conditions I would advice staying at the Apollo across the street.
  • User:Sal B

    Trip type: Friends getaway

    Only book if you are desperate

    rating29 Mar 2026

    This hotel does not warrant 4 stars. The room I stayed in was terrible, and small. I asked reception if they had another room I can move to but they said no. Their attitude was appalling and unhelpful. I had to drag one of the reception staff to have a look at my room. When we went up he couldn’t open the door so had to bring a master key. He then tried to figure out how to open the balcony shutters but I wish he hadn’t as the view was shocking! The safe was broken and he had to call a maintenance to repair the door and safe. Then I was surprisingly offered another room that appeared to be available but was in the same state as my room. The lady at reception was so rude when I complained to her that she told me to move aside to serve someone else and then ignored me after. She kept telling me there was no other room but I was told by another reception staff member that there was a room. There was one small bar of soap, one hand towel and a body towel- though becareful how long you take showering as the hot water runs out. Breakfast was not even close to continental…. It wasn’t even a breakfast and was absolutely unhygienic. I have included all the photos that tell a story of miserable hotel stay.
  • User:Eva L

    Trip type: Family

    Horrible and terrible

    rating22 Dec 2025

    I don't like writing bad reviews but this hotel was like nothing in the picture it had mold in the shower and had terrible breakfast the salami tasted like plastic you won't find it cause the entry looked so different
  • User:T8115QPcristinag

    Trip type: Family

    This hotel is not worth your money — avoid it.

    rating04 Jul 2025

    I stayed here with my daughters and had a very bad experience. The room for four people was so small we couldn’t even open our suitcases. The air conditioning didn’t cool the room even after several hours. The furniture was in terrible condition, everything was dirty, there was a strong bad smell, and the bathroom had visible mold. It was simply not a place we could stay in.The staff was friendly and did try to help by moving us to another room, but sadly, the second room was just as bad or worse. They made an effort, but the hotel overall is in very poor condition.We ended up leaving and finding another hotel that same night. This place looks nothing like the photos, and I don’t understand how it has good reviews. The only positives: the staff was nice, and the area felt safe. But unfortunately, that’s not enough to make up for everything else.Do not recommend.

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